Inspired by the 90's, Athletica perfectly embodies and combines the uniqueness of Lotto's heritage with current trends.
Noticeable logos, creativity and sporty look are the key concepts of this line
Target consumer: mainly to young consumers; Soft washed jersey material for tee, poly tc interlock for sweats and pants
Fit and cuts for a fresh look, suitable for consumers of all ages
Knitted tape tone-tone composed by losangas, soft flock logos with thin stripes pattern not too contrasted and jacquard labels as identification elements for overall delicate effect
